A complete reading on dividends and share repurchase is present in Corporate Finance, Volume III in CFA Level II curriculum. How the investors will react to this news. Empirically they'll like the idea but certain investors with growth perspective might think that the management is foreseeing not that much profitable growth opportunities that's why they have decided to share cash with the shareholders. Obviously it isn't that much easy to predict. What company has to say on this officially, the link is provided at the bottom.
Read the press release: http://www.apple.com/pr/library/2012/03/19Apple-Announces-Plans-to-Initiate-Dividend-and-Share-Repurchase-Program.html
Read the press release: http://www.apple.com/pr/library/2012/03/19Apple-Announces-Plans-to-Initiate-Dividend-and-Share-Repurchase-Program.html
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